Association of Polar Early Career Scientists


APECS Webinars

Social Media for Marine & Antarctic Scientists
Indi Hodgson-Johnston
Institute for Marine and Antarctic Studies (Hobart)

On Monday 19 September (1300 AEST), Indi Hodgson-Johnston from the Institute for Marine and Antarctic Studies (Hobart) presented an introduction to "Social Media for Marine and Antarctic Scientists." Tune in to learn about the various social media platforms, how to use a hashtag, networking effectively online, and ways to promote your research. APECS Oceania’s Indi Hodgson-Johnston will talk about: - The value of a social media presence - Working out what you want to achieve from dipping your toe into social media - How to set up social media accounts (with an emphasis on Twitter) - How to promote your research sensibly (and avoid those trolls) - How much time does it take? - How to find other scientists in your field - Etiquette, visualisation, professionalism etc. - Honest reflections of several years working with companies, organisations and other researchers in social media - And so on… Why social media? Employers are increasingly demanding outreach and communication skills of their employees. A solid social media presence provides scientists and other researchers with precious contacts, networking and outreach opportunities that are beyond those found in traditional research institutions. But it’s a bit scary when you hear about trolling, multiple platforms etc, so that’s why we’re going to tell you all about how to set up accounts, what to say, what not to say, who to follow and so on. It’s aimed at a wide audience, from those wanting to start up an account, to those that want to refine their audiences.

Outreach & Science Communication
  • Antarctic
  • Non-specific
Career Development Webinar Series

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